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4WD Adventure24 Oct 20253 min read

ARB Launches $18K Accessory Package for New Toyota Prado Owners

ARB has unveiled its new Edition Pack, a comprehensive $18,000 accessory bundle for the Toyota Prado. This package simplifies the customization process for off-road enthusiasts.

ARB Launches $18K Accessory Package for New Toyota Prado Owners
Image via unsealed4x4.com.au

Key Takeaways

  • 1."This means a continuous 5% discount off our recommended retail prices for as long as you own the vehicle," an ARB executive clarified, emphasizing the long-term value of the package.
  • 2.However, the real advantage lies in the 5% VIP pricing that can accumulate significant savings over time, especially for those planning to gradually build their touring setup with additional accessories such as drawer systems, fridges, or recovery gear.
  • 3."The Solis range features 36 OSRAM LEDs, providing exceptional visibility," an ARB spokesperson noted.

ARB, a leader in off-road accessories, has recently introduced the ARB Edition Pack, a carefully curated bundle designed specifically for Toyota Prado owners. Valued at $17,999, the pack offers essential accessories to enhance the vehicle's protection, lighting, suspension, and touring capabilities.

"We know that navigating the multitude of accessory options can be overwhelming for new Prado owners," said an ARB representative. The company's solution is straightforward: they have selected the must-have items to make the choice easier for customers.

The ARB Edition Pack is the result of 50 years of industry expertise, featuring components that cater to both off-roading and touring needs. A standout component is ARB’s Summit MKII steel bullbar, which not only integrates seamlessly with the Prado's advanced driver assist systems but also provides winch compatibility for added versatility.

Key Features of the ARB Edition Pack

For $17,999, buyers receive a comprehensive suite of accessories. The bullbar, complemented by Summit side steps, ensures greater safety and accessibility. Along with these, the package includes:

- **Lighting:** Two ARB Intensity Solis 36 driving lights, one being a floodlight and the other a spot, complete with all necessary wiring and dimming capabilities. "The Solis range features 36 OSRAM LEDs, providing exceptional visibility," an ARB spokesperson noted.

- **Load Carrying:** The BASE Rack, a low-profile design with modular mounting options, provides ample space for additional gear.

- **Wheels and Tyres:** A full set of 18-inch ARB Horizon alloy wheels outfitted with Toyo Open Country 285/75/R18 tyres represents a significant upgrade from factory specifications, improving traction and durability.

In addition, buyers will receive ARB Edition vehicle badging as well as access to lifetime VIP pricing on all future ARB purchases. "This means a continuous 5% discount off our recommended retail prices for as long as you own the vehicle," an ARB executive clarified, emphasizing the long-term value of the package.

Value Analysis

According to ARB, the Edition Pack offers a savings of over $2,000 compared to acquiring each item separately. "When considering the installation for a similar build, that savings is quite reasonable," the representative stated. However, the real advantage lies in the 5% VIP pricing that can accumulate significant savings over time, especially for those planning to gradually build their touring setup with additional accessories such as drawer systems, fridges, or recovery gear.

Availability and Conditions

The ARB Edition Pack can be purchased through participating ARB stores, authorized stockists, and Toyota dealerships throughout Australia. The program's duration remains flexible, as ARB reserves the right to end the promotion at any time.

Importantly, the full installation of the package must be completed on an Australian-registered Toyota Prado 250 Series. The Edition Pack is compatible with all Prado variants, including GX, GXL, Altitude, and VX. Specific bullbar configurations may vary slightly to accommodate model features. ARB has stated that substitutions or variations within the pack are not allowed, though color-coding for the bullbar to match the vehicle's exterior can be arranged for an extra fee.

Notably, the VIP pricing offer is not transferable should the vehicle be sold, aiming to reward the original buyer's loyalty.

Conclusion

ARB’s timing for the launch of the Edition Pack is strategic, capitalizing on the popularity of the new Prado, which has seen impressive sales figures since its 2024 introduction. This package not only simplifies the accessory selection process but also ensures that off-road enthusiasts can equip their vehicles with the best tools available for their adventures. For those looking to enhance their Prado's off-road performance and touring capabilities, the ARB Edition Pack appears to be a compelling choice.